7 Comments
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David Mora's avatar

Insightful! I think this is especially useful, in my experience, on video platforms where the consideration span is very short. It’s like, “Look at this interesting thing. Now you can trust me that there’s more interesting things if you keep watching...”

Evelina Parrou's avatar

Yes!! I could also see it work with busy executives, too. :)

P.S. I watched your YouTube video on making context visual a few days ago (Gabby linked it in her newsletter) and loved it! Well done :)

David Mora's avatar

Oh wow, thanks for much for watching, and thank you! :)

Charlotte's avatar

I could definitely have used this structure for a past project of mine… I’ll keep this one in mind, thank you for writing about it!

Evelina Parrou's avatar

My pleasure! Let me know how it goes :)

Moyocoyani Molina Espíritu's avatar

🤔🤔 That's a good one, I've never tried before and definitely I'll keep the trick waiting for the right presentation 🤓

Evelina Parrou's avatar

Can't wait to hear how it goes! :)